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Brand Promotion and Community Presence

Including, but not limited to:

  • Newsletters,  appeal letters, annual fund letters and the development of an electronic solicitation plan sent via email

  • Identify special events (both friend-raising and fund-raising) to showcase the organization, ranging from small events in Board members’ or supporters' homes to  more significant events to raise philanthropic dollars

  • Develop a calendar of events for the organization that will drive its  presence and brand  so that supporters will know and understand its mission and programs

  • Identify potential corporate partnerships to drive visibility

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